Set up your official WeChat Account and establish your brand as a verified business presence on the platform. Share content, engage directly with followers, and build trust through consistent communication in a space designed for long-term customer relationships.

WeChat Channels gives brands access to short-form video and livestream content within China’s most trusted social platform. It allows you to engage audiences through entertaining, educational, and highly shareable content while keeping them inside the WeChat ecosystem. From product showcases and founder storytelling to live selling and event promotion, Channels helps drive awareness, interaction, and conversion.

WeChat Moments allows brands to appear natively within users’ social feeds, creating high-visibility exposure in a trusted and personal environment. Similar to a social newsfeed, Moments Ads help drive awareness through visually engaging content that feels natural and relevant. It is a powerful way to reach targeted audiences, build credibility, and generate strong engagement among Chinese consumers both in China and globally.

Mini Programs and e-commerce integration allow brands to create seamless in-platform shopping and service experiences within WeChat. From product browsing and direct purchases to bookings, memberships, and customer service, everything happens without users leaving the app. This reduces friction, improves conversion rates, and helps brands turn engagement into real sales within one connected ecosystem.